EFL’s traditional 3PL services lacked discoverability and digital engagement, limiting client reach and resulting in poor
consumer interaction due to an information gap.
IQ Approach
01
Current process was analysed,
information gaps were
identified, opportunities for
tech adaptation was identified.
02
Customer journey and touch
points were mapped.
Wireframes were designed.
03
Both UI & UX savvy, custom
client portal was designed
and developed to improve
engagement and streamline
logistics management.
04
The portal allowed real time
tracking, reporting tools,
intuitive navigation, and
transparency.
