Seylan had over 10 years of customer data which remained unstructured and was not utilized for decision making. The
need for a tool to leverage the available data was identified.
IQ Approach
01
IQ examined and cleaned the
data, ensuring its accuracy
and organization.
02
The data was then sorted and
placed into a data mart for
easy access and analysis.
03
Recommendation and
analytics tools were
developed to provide
insights and support
informed decision-making.
04
These tools help users
leverage data effectively
for smarter business
choices.
