Child lying on a living-room rug watching a video on a tablet

SETTO and IO.LIVE Digital Platform Development

To bring its digital vision to life, Fiji Television required robust technology platforms capable of supporting new business models, engaging users, and scaling with future growth. IQ Global designed and developed two end-to-end digital products that transformed strategic concepts into fully operational platforms.

Client
Fiji TV

Client context & challenge

While Fiji Television had a strong presence in traditional media, the organization needed technology solutions that could support modern digital experiences.

  • Building entirely new digital products from the ground up.

  • Delivering seamless experiences across devices.

  • Supporting video-rich content and interactions.

  • Creating scalable architectures capable of future expansion.

  • Ensuring platforms remained accessible and relevant to local market needs.

STRATEGIC insight

Technology alone would not drive adoption. The platforms needed to balance innovation with usability and create experiences that felt familiar while introducing new behaviors.

For SETTO, this meant transforming static classified listings into engaging video-based experiences. For IO.LIVE, it meant creating a platform capable of extending audience engagement beyond television through accessible digital content experiences. The strategy centered on designing technology that solved real user needs while supporting Fiji Television's broader digital ambitions.

What IQ

designed & built

SETTO

IQ Global designed and developed:

  • Marketplace architecture
  • Responsive website development
  • Video-first listing framework
  • Mobile-optimized user experience
  • User account functionality
  • Scalable backend infrastructure

IO.LIVE

IQ Global designed and developed:

  • Streaming-focused platform architecture
  • Responsive digital experience
  • Content management framework
  • Performance optimization systems
  • Cross-device accessibility features
  • Scalable content delivery infrastructure

Both platforms were built with future scalability in mind, enabling Fiji Television to continue evolving its digital ecosystem over time.

LEARNINGS & reflections

1. The project demonstrated that successful digital transformation requires technology to be both innovative and adaptable.

2. By focusing on scalability, usability, and long-term flexibility from the outset, Fiji Television gained a technology foundation capable of supporting future products, services, and audience engagement initiatives without requiring major redevelopment.

More  case studies

Fiji Television Digital Business Strategy

Strategy

As media consumption increasingly shifted towards digital channels, Fiji Television recognized the need to evolve beyond traditional broadcasting and advertising models. IQ Global partnered with the organization to define a strategic roadmap for digital growth, identifying new business opportunities that would expand revenue streams, strengthen audience engagement, and future-proof the company's position within Fiji's media landscape.

SETTO and IO.LIVE Brand Identity and User Experience

Branding

Launching new digital ventures requires more than technology—it requires brands that resonate with audiences and experiences that encourage engagement. IQ Global developed the identities, user experiences, and engagement strategies for SETTO and IO.LIVE, helping Fiji Television establish meaningful connections with modern digital audiences.